Launnies Choir in the Pub
Branding, logo design and collateral for Launceston’s big singalong.
Launnie’s Choir in the Pub brings together people of all ages and backgrounds to sing their heart out. Held regularly, the group is for everyone [yes, everyone], no matter their singing ability.
It was key to capture the fun, community feel of the choir in their identity, ensuring it was inviting and a reflection of what it means to attend their events.
Associated with warmth, enthusiasm and creativity, orange was the perfect match and with the fun touch of a beer to represent the pub atmosphere, the logo was born.
We’ve all experienced a lyric faux-pas or given the performance of our lives in the shower, so we brought these to life in a series of posters promoting the event and its ‘have-a-go’ attitude.
Local to Launnie? Join the next get-together here.